Resume

Senior Copywriter•Webflow

February 2021 – current

As a Senior Copywriter on the Brand Studio team at Webflow, I write, edit, and advise on copy across all brand touch points including web, creative, ads, product marketing, and am the lead writer for our annual flagship conference, Webflow Conf. I’m also a brand voice and tone expert, owning voice, fostering advocacy, and educating others across the company on what it’s like to communicate like Webflow.

In addition to my daily roles and responsibilities, I'm an inclusive language expert, advocate for active allyship, and trusted advisor for inclusivity and belonging across the company.

Freelance•Kate Marshall

February 2020 – September 2020

As a full-time freelancer, I worked with several clients across  several industries both creating long-form content and serving clients as an editor and consultant. This work also included finding, fostering, and managing client relationships while delivering high-quality work on time.

Content Marketing Manager•Animalz

September 2020 – February 2021

Following my COVID-induced stint as a freelancer, I picked up the full-time proverbial pen again as a Content Marketing Manager at Animalz. In addition to client management, reporting, and strategy, I wrote high-performing blog and social posts for clients like NCR andThreads.

Head of Content•Zestful

June 2019 – February 2020

As the first Head of Content at employee perks startup Zestful, I built and managed our content strategy from the ground-up. That included hiring and leading a team of writers, developing an SEO strategy, writing web copy and sales enablement materials, establishing brand guidelines, and starting and hosting our brand's podcast.

Marketing & Comms Manager•Choozle

September 2017 – June 2019

In my digital marketing role at Choozle, I led blog content, organic SEO, social media, and PR efforts. I worked across departments to create partner marketing materials, co-owned brand voice efforts, planned and executed events, and more. I was also a manager to one wonderful full-time employee.